Peru launches JingDong online alpaca clothing store to conquer China market

Andina
By: Andina
Photo: Courtesy of Alpaca Culture

Original content from Andina.

A memorandum of understanding (MoU) between Peru's Trade Office in Beijing (Ocex Beijing) and Chinese companies will allow the Inca nation's alpaca garment exporters to cash in some US$1.5 million a year.

The agreement thus paves the way for Peruvian alpaca clothing to conquer the increasingly demanding Chinese market.

In this sense, Ocex Beijing forecast a US$500,000 first-year revenue for each Peruvian exporting firm as a result of the arrangement, before tripling sales to US$1.5 million in the second year.

The MoU presentation ceremony saw the presence of Peru's Economic and Commercial Counsellor in Beijing Diana Pita, Beijing Institute of Fashion Technology (BIFT) Deputy Dean Ronglin Jia and e-commerce platform JingDong Vice President Yuechuan Qu.

The project to open an online Peruvian alpaca garment store is the result of the Andean country's collaboration with BIFT, JingDong Group, as well as Chinese executives who participated in Peru Moda fashion trade show.

Read the rest of this story and view the photos at Andina.